How to monetize your Android application ? - General Monetization

Hello,
I offer you to discover that article about how to monetize your Android application. The article describes 4 main business models for mobile application with a focus on Android.
Article can be found here : http://www.ssaurel.com/blog/how-to-monetize-an-android-application/
A video comes with that article and is available here :
And you, what is your preferred way to monetize Android applications ?
Sylvain

Great video. Thanks

Paulie Pham said:
Great video. Thanks
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Thanks .
Don't hesitate if you have feedbacks about apps monetization to update article.

Bookmarked, thanks

Push & Location
Great article.
I used to monetize my ski & weather apps by selling push notifications, but parse.com was not really a good way to segment.
Started using Urban Airship, but though the tool is great, it is really fantastic. Now I am trying out matchinguu and though their tools are still pretty basic, I have earned a decent four digit amount in the last two months. Had about 3% of push permission & 8% in location permission lost, but stabilized now. Hope it grows further.
Disclaimer: Friend of mine works there, but they delivered so far.

Thanks. that is useful. Our 'BuyAi' App just has launch on google play.

Related

Virtual Orienteering - Find your way.

Allow me to quote egzthunder1 which described very well the application's scope in Android applications area.
If you are as clueless as I am about this whole concept, the first thing that you may have thought is: “there is a typo in the article’s title”. As it turns out, this is an outdoor activity where people will determine a path to follow and will try to make it in the least possible amount of time. This can be done either walking, by bicycle, or car, a good sense of orientation, a map, and a good compass.
Click to expand...
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The Android client is in beta testing but the Windows Mobile 6.5 client is stable and can be downloaded from http://vorienteering.com/downloads
Virtual Orienteering is formed by a team of passionate developers, lovers of nature and surrounding environment.
Together we try to create a large community of curious beginners in discovering the joy of this game, as well experienced players of real orienteering sports.
Everything we offer is free, all you need to do is register (very easy to do) on www.vorienteering.com make a track, download the application for your smartphone and start executing it. After that, if you want you can post a message straight to Twitter of Facebook so that everybody will know what you did The best players will be on top so everyone can see them.
Video tutorials on how to use the site and the application are coming in the next days, but it should be pretty easy to use it. Just give it a try. We also have a feedback button and you can tell us what problems or ideas you have. Every feedback is welcomed. Together we can improve the whole concept.
This community has done so much for me since I join, I'm glad that with VOrienteering we can offer you something in return.
Thank you xda-developers for the chance of showing out application.
Ah... did I mention that you can earn badges ? See you in top 10 users.

[Q] when to start monetization

hello frnds..i have published my first app on Google play today..here it is..
https://play.google.com/store/apps/details?id=com.waliaaps.thortorch&hl=en
i want to ask when should i start monetization ..?..and how should i do it?..
thanks in advance
Never. Just keep it for history. And start developing new cool app
hey..thanks for reply..!
i was thinking about educational apps..are they successful?..
KaitlinM said:
I think it's a hard type of app to monetize. Probably ads are the only way since I don't know how in-app purchases would work for such an app (at least guessing based on the description). As for when to monetize, I don't think you need to wait. Obviously more traffic = more money, but if you can do it relatively non-intrusively (maybe on exit), why not?
What kind of educational app?
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app like "interview questions on java," .NET etc
Freshly released apps have to gain attraction of users, so I think the best idea is to wait with ads for later. Also, it needs thousands of installs to make any revenue, so IMO better to focus on gaining installs first
mkrstudio said:
Freshly released apps have to gain attraction of users, so I think the best idea is to wait with ads for later. Also, it needs thousands of installs to make any revenue, so IMO better to focus on gaining installs first
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For ads, it's better to integrate them from the beginning to avoid massive negative reviews after adding them. If your app is valuable and ads are not intrusive (banners and controled iterstitials) your users will accept ads, you have to think about a premium version to avoid complaints from some users who don't accept ads and are ready to pay to remove them. In-App purchases are a more successful than offering a pro version in most cases (remove ads, new features,...etc)

[Q] How do Mobile Ad Networks put ads in our apps?

I make apps with tasker and I want to put them up on Play store in order to earn bucks, but they are not good/useful enough to sell directly. So I need to put ads and as far as I have read, I have to contact an ad network or two. But the problem is that I don't have programming knowledge at all! All I know is to make series of tasks and scenes in tasker and export them with tasker app factory so I have an apk file in the end.
I can make almost all apps which are usually seen in the top free apps' trends in Play Store.
So, how will I put their ads? Do they give something which involves the use of Android SDK? Or can I give them my apk file so they will incorporate their ads for me? (this doesn't seem safe though).
One solution for this may be that they give me HTML for the ad so I can put it in tasker's HTML box, but then the ad networks won't be sure if their ads are showed properly or I am showing something else over the HTML box.
Also, do I have to pay the ad networks in advance or do they only take the share from the advertisements' earnings?
____________________
UPDATE: I have learned how to develop real android apps using java and I have been uploading my apps with the name "Apps By Usman".
I thank everyone for the replies and I want to let everyone know that although I personally do not require an answer to this thread now, anyone who can share information about tasker apps and their monetization should write a reply for those visitors who would be needing such answer.
the post is like 4 months old, so i don't know if you still need the answers, but since nobody answered yet, i guess i'll just try, who knows if it helps you or anybody else.
i never used tasker before, but as far as i know, ads network company is providing sdk we have to include in our development project, some company like millenial media (i don't know about other company though) even providing step by step instruction of how to put their ads into our application on their website.
from your question, i assume tasker is something like game maker or app maker, sorry if i'm wrong, well, since i've some experience in using game maker also, just in case i'm right, in game maker, if they support putting ads into application, usually they include some option to do so, and the sdk from the ads network company is already included, i don't know if tasker have something like this.
hope this helps.
Thanks for the reply, tasker is not a development environment, it is just an app which lets us invoke different functions of phone on a step by step manner, and even lets us export these sets of actions as apk files.
I have, however, found that there is a very little possibility for banner ads in it. So I have now learnt coding in java and I am now making apps in java.
The answer to this question, if someone else is interested is that tasker can invoke html banner ads with the help of webview object if your preferred ad network supports this format, but to make real and native apps, we need to learn java.
if anyone needs to integrate ads in your tasker aps contact us.we have developed a plugin to help you.
noorudheen km said:
if anyone needs to integrate ads in your tasker aps contact us.we have developed a plugin to help you.
Click to expand...
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admob?
You can get benefits by advertising.
Each advertising platform, there will be a detailed access way and their own SDK,
My Skype is: s40319882
Welcome exchange
noorudheen km said:
if anyone needs to integrate ads in your tasker aps contact us.we have developed a plugin to help you.
Click to expand...
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I am willing to monetize my app made with Tasker, is there any easy easy way to insert or inject ads into the apk without codes?
As for paying the ad networks- are you looking to advertise your product or publish advertisements on your app? I guess it depends how many users you have! If you want to both promote your app and monetize your audience base, you should consider choosing a cross-promotional advertising company. I can give suggestions, but for now I suggest you google App cross promotion companies and pick the one that is best for you.
As for the tool kit, it again depends on the company, but a good company will have the option of SDK, API S2S, open RTB, JS tag, etc
ad mediation !!
hey , if still need answer , ther is some mediation website where you upload your apk and they put their sdk in it with some banner or interstitel ads but still limited as tyou can't control where ads will show up, only at the begining or the exit .
So being this thread has been revived, Ad networks do not put ads in your apps, you have to put the ad networks into your app. This is normally done by taking hours and hours of your precious time coding a SDK into your project. Boring.....
Using Enhance, you can now integrate all of the services that providers offer without ever having to touch an SDK again. With little to NO coding at all and without touching source code, Enhance® is the easiest way to integrate 3rd party services into your project or to keep them up to date. (Ads, Mediation, Analytics, Attribution, Crash Reporting and more) No more SDK integration!!!
We even have a "ZERO CODE" option for certain features!!!
For more information on Enhance, just follow this link : https://goo.gl/kufiQQ
ismaelbb said:
hey , if still need answer , ther is some mediation website where you upload your apk and they put their sdk in it with some banner or interstitel ads but still limited as tyou can't control where ads will show up, only at the begining or the exit .
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The point is being able to choose the placement and format for in-app ads easily. That's why mediation works so well.

NEW - Learn and monetize your uninstalls

Hi, we are launching a new platform to allow app and game developers to get real time user feedback and monetize with every game uninstall. So, hold your breath…OR…
If you prefer to get an earlier test drive, we are opening a limited BETA for developers. Drop us a line and tell us how many daily uninstalls you have and let us know if you are interested to take part in the BETA or if you have any other question. Our email is: [email protected]
Happy New Year!
Ben
ben910 said:
Hi, we are launching a new platform to allow app and game developers to get real time user feedback and monetize with every game uninstall. So, hold your breath…OR…
If you prefer to get an earlier test drive, we are opening a limited BETA for developers. Drop us a line and tell us how many daily uninstalls you have and let us know if you are interested to take part in the BETA or if you have any other question. Our email is: [email protected]
Happy New Year!
Ben
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How exactly are you monetizing uninstalls? Wont that be very annoying for the user? First they hate my app and don't want it, and then they need to watch some type of ad too? Doesn't sound like a good way to get good reviews...
Exactly my thoughts
Uninstall Monetization
$$$$$$$$$
Actually find a new way wanted your opinion about.
I have my flag app with over 1M install called Signal Boosters (Fred Baker)
I was trying to monetize creating my own offerwall and taking offers from the networks, long story, that didn't really hit the jackpot for me.
I had a huge problem of uninstalls (70%) since the walls didn't really work so I got really interested in the uninstall event and how to capture it.
Over a year I was able to capture the uninstall event using and launch a browser at the moment of uninstallation without leaving any traces or processes running on the devices afterwards (no trojans or anything that gets you banned)
(I saw some very popular and known apps use this implementation to survey the users that uninstalled and that was my inspiration)
I wasn't sure how to use it without pissing off someone and if it's actually allowed so I integrated it in my app and never talked to anyone about it.
A month ago or so I came across a company called APPJOLT doing exactly that.
I registered and entered their dashboard and saw they developed a whole system around this technique with the purpose to offer your users an incentive to come back to your app or cross-promote to other apps.
They have an option for free cross-promotion campaign so it hit me right away I can use their system with a CPI offer I took for my offerwall from one of the networks, so at the moment of uninstall it will show the offer and I will get paid for it.
I couldn't believe it but it worked, I see almost 1K uninstalls a day and generate around 70 conversions which generates $30-50 a day.
Not sure if I hit gold or not, just wanted to ask the members of this forum how can I improve this flow? or am I missing anything?
$$$$$$$$$
Please be aware that it might be against google policy. There is no notification about that your app has been uninstalled (or the uninstallation started), so they use background service that checkes if the user is currently trying to uninstall your app. Also, the earnings reported here are very high (eCPM $30 - $50), while ad networks pay usually between $1 - $3 for interstitial ads, I don't think you can get such high eCPM for uninstallations, I would expect something at least 10x lower.
Cool idea but it's hard to make it practical and implement it. So, how exactly are you monetizing from uninstalls I wonder..
I can guaranty you that you will get A LOT of 1 star. I will for sure install the game again just to give it 1 star.

How to make money from app?

Hi everybody!
I am a developer and want to monetize my app.
Can you advice me ad networks? or other ways to do that?
Thank you so much!
2 ways
There are two main ways to make money from mobile app.
One: you create an app and charge people for using it. You decide they should pay you through app purchase or in-app purchase. People usually don't buy an app unless it's very popular. So I suggest you offer in-app purchase. You can let them use one part of the app free (to make them like it) and pay money to use the app completely.
Two: you create a free app and allow advertisers to put their ad in your app. You and advertisers will work through a mediate platform. I have used 3 mobile ad platform: Admob, StartApp, Adsota. And I recommend Adsota & Admob. StartApp is ok but the 2 other two just work better for me,
In case you want to show video ads, instead of banners/pictures. I heard that AdColony is great for video advertising. But haven't used it myself yet.
We are living in 2015, so now free-app model much more popular, then paid
Admob + In-app purchases is the best way, I suppose
In XDA, there is a thread "how to monetize your android application". that is to tell you how to monetize your application. that worth you to read if you want to make money from App.
3 ways is minimum
You should cover all users. Some can pay, some can watch video to get some features in your app, other can see banner or other static ads. The main thing is your app's quality. Good luck!
I would recommend adding ads to your app and create a version that users can buy to remove the ads, win win situation
An amazing website!
konop said:
Hi everybody!
I am a developer and want to monetize my app.
Can you advice me ad networks? or other ways to do that?
Thank you so much!
Click to expand...
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Hello! There are many sites like admob.
You should try to promote your app using companies like "Waypedia". They even make a marketing strategy for your app!
Work on building brand awareness by making profiles in the social networks, set up a website, use Google Adwards, create a blog for the user, etc.
best is admob
Sent from my LENOVO A760 using Tapatalk
Admob + In-app purchases :good:
AD Cooperation
if you want to monetizate your app via ads, maybe you can try :Adxmi
if you have interest to know more ,please add my skype: xuxiaocheng_3.
konop said:
Hi everybody!
I am a developer and want to monetize my app.
Can you advice me ad networks? or other ways to do that?
Thank you so much!
Click to expand...
Click to collapse
Hi there!
There are a bunch of ad networks that are doing pretty good job. But have you consider to work with multiple ad networks at the same time? One way should be signing up on each ad network a be sure that you don't miss any possible and potential revenue. But there's an intelligent way to do that, this is, trying Programmatic Mediation. There are few good companies like Fyber, Sueprsonic or Appodeal, the one I am using and the one I am completely satisfied.
Whatever you choose, the advantages are clear:
- 1 sign up, 1 SDk all the market
- Higher incomes because they operate globally
- Higher fillrate because the pool of advertisers is the biggest, because you will work with all of them
- Because everythiong in Mediation is programmatic you will have more time to focus on developing than managing your ad inventory
- Probably your earning will boost
Ping me if I can help you by providing more info
Cheers!
Tips for making money from app -
1.The Freemium Upsell. This requires having a second version of your app that's paid
2.In-App Purchases
3.Ads
4.CPI Networks (Cost Per Install)
5.Sponsorship.
App monetization
Hi!
As many have said, the main ways of making money for your app are : adding IAP and work with ad networks. Our company has recently launched a FREE WiFI SDK for developers-this SDK will help you both increase user retention and ad revenue as we work with some ad networks. If you are interested in integrating the SDK, please feel free to contact me at [email protected] or check out WeShare WiFi SDK.
We'd love to hear from you and help your app grow
Cheers!
Yijia
I would like to monetize my app thanks to Admob, mMedia or Inmobi. Advantages and drawbacks of these mediate platforms?
Explore Clickky monetozation solution
I’m sure that with Clickky ad formats as well as optimization engine you can increase earnings from mobile advertising.
With one of the strongest demand in the industry, we can guarantee max fill rates as well as high eCPMs. For top publishers, our eCPM rates easily reach $15.
In case you may be already satisfied with your current advertisement earnings; however, what we offer is to help you to monetize unsold inventory, to scale up to fill rates in specific geos or overall eCPM increase thanks to integrating Clickky monetization tools.
By being connected to most ad exchanges and mediators in the industry, our Clickky team strives to maximize fill rates of our publishers and; therefore, to increase their revenue. We'll adapt to your preferences – in case your fill rates are low in, for example, the European region – we'll make sure to provide you with an appropriate demand and so much more...
It also depends on your app - what does it do?
If it's a game with somewhat fast level clearing(~1-3 minutes), you could add an interstiital every 3 levels or so.
Add a top/bottom banner and an in-app purchase to remove them completely.
For games you can also reward in-game coins for the user if they watch a video ad. Think there was an article regarding this -> and it was the least intrusive ad, most people would watch a video ad if they got some sort of in-game reward.
Monetization basics
konop said:
I am a developer and want to monetize my app.
Can you advice me ad networks? or other ways to do that?
Click to expand...
Click to collapse
Different monetization models for mobile apps:
Premium: users pay to have access the app.
Freemium: there is a "free" limited version of the app for the users to test before they decide to get the full version.
Subscriptions: payments are made weekly/monthly/yearly.
In-app advertising: keeps the app free to play, developers profit implementing ads in different formats (banner, native, videos, interstitials, etc.)
In-app purchases: users need to pay to have access to certain elements or special features of the app. But the app itself is still free.
All of these models can be combined. Experienced developers have had good results mixing in-app ads with in-app purchases.
The most popular monetization model is in-app ads (free to play). To implements this model in your app you can choose an ad network, or go with mediation.
I would say mediation is the best you can do, since it makes several ad networks compete in real time, so you can get the highest paying bid. Try Appodeal! You can integrate various ad networks in one stable SDK. And with the help of their 24/7 support team, installing it in your app should be fast and easy.

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